Saturday, February 1, 2014

Steve Jobs Unveils Mac at Boston Computer Society, Unseen Since 1984

It’s January, 1984. Steve Jobs, nattily attired in a double-breasted suit, is demonstrating Apple’s breakthrough personal computer, Macintosh, before a packed room. He speaks alarmingly of a future controlled by IBM, and shows the famous 1984 dystopian commercial based on that theme. Jobs' presentation, at Apple’s annual shareholder meeting on January 24, is the stuff of tech-legend. But, what’s not so well remembered: is Jobs did it all twice, in less than a week. Six days after unveiling the Mac at the Flint Center near the company’s headquarters in Cupertino, Calif., he performed his show all over again to the monthly general meeting of the Boston Computer Society. His host, Jonathan Rotenberg, was a 20-year-old student at Brown University who’d co-founded the BCS in 1977 at the age of 13. You can now watch this presentation in full for the first time. It features Steve Jobs at his charismatic best; or as he might have put it "insanely great"!
You can also watch an extended version on YouTube (in 84 segments).